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Article: Verizon to put location-tracking warning sticker on phones
Honestly it make very lil difference if they give you warning, what they need to do is give the users direct control. and Im thinking most people wont opt into something like that without a nice incentive.
In all honesty, if you didn't know they tracked you all this time with your phone, you've been very naive... As for STORING the information, I think that's a little invasive.