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Article: JD Power: Touch Screens Drive Higher Satisfaction in Smartphones
I was reading last night an interesting article on customer satisfaction
and it claimed smart phones need to be Fun to use and put a smile on the users face now.
It use to be customers just wanted a device to use and it had to just work.
It's a shift in what makes people happy. I tend to agree if a device is Fun to use and makes you happy it's
a device people will want.
All work and no play just does not go as far as it once did.
Good Article, good read.
I agree I have noticed since having my Droid that I surf the web a lot more from my Device; it just seems so much more convenient than when I had my Boldberry, so the satisfaction is definitely there.