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    Article: HTC Plans "Big Announcement" Tomorrow!

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    bmanley's Avatar
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    I wonder

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    Interesting indeed

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    I will keep my eyes and ears open for this breaking news

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    Must be THE solution for the world economy...

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    then it's going to be a long long announcement del

    Samsung Galaxy S4
    Asus Nexus 7
    Nook Color







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    Yes it would be. I suspect HTC is gonna buy something or someone...
    Mark will tell us.

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    Maybe they are going to buy RIM?!

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    Its tomorrow, what was the announcement?

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    Quote Originally Posted by jfcooley View Post
    Its tomorrow, what was the announcement?
    http://www.pcmag.com/article2/0,2817,2390886,00.asp

    On Wednesday, HTC announced a strategic investment and partnership with Beats Electronics, with the goal of bringing high-quality sound to HTC phones.
    HTC did not disclose the amount of the investment, which AllThingsD pegged at $300 million. HTC had previously announced an "major news announcement" for Friday, scheduled for 8:30 AM in Los Angeles.
    In a separate statement, however, HTC said that a "line of HTC devices integrated with Beats sound innovations would be launched this fall". Beats Electronics is most known for its "Beats by Dr. Dre" brand, with a partnership with the iconic rapper and producer.
    "Beats has found a unique way to harness popular culture in a manner that is unlike any other brand today," said Peter Chou, chief executive of HTC Corp., in a statement. "It's an exciting brand that has been built around providing something very special, and we believe our strategic partnership will provide customers with unbeatable sound on HTC phones. We obsess over every detail of a consumer's mobile experience, and audio is a critical part of that experience."
    Beats said in a statement that Beats will continue to run the business autonomously, maintaining its partnerships with Monster, Hewlett-Packard, and Chrysler Group. Products include the HP Envy 14 Beats Edition, as well as the Beats Pro and other headphones. PCMag analyst Tim Gideon described the Beats Pro's sound as "excellent—there's plenty of bass, but the high frequencies are accurately reproduced, as well."
    For its part, Beats described its evolution as a "headphone company to a cultural movement that is redefining the way sound is heard".
    "The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smartphone industry and define the future," said Jimmy Iovine, chairman of Beats by Dr. Dre and chairman and chief executive of Interscope Geffen A&M Records, which is a division of Universal Music Group and a stakeholder in Beats. "For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution and reengineer how sound is delivered, so the consumer feels the music the way that the artist intended."
    Laura

    Follow me on Twitter @lak611

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    Thanks. Not what I had hoped for.

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    ...ppphhhht....! It´s just so we can hear them better....!

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    Yawn . . . .

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    Pffft.

    Dr Dre is nothing but a studio gangsta anyway.

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    I'm Loving HTC! The One X has been nothing short of spectacular. These guys are on the right track people. Keep in mind I hated HTC after my Evo 3D experience. I was just trying the One X for the trial period, before I got the GS3. Well, I can't bring myself to return it, or justify spending an extra 100 bucks for the S3 when I have this beauty. It's so gorgeous! It has a jaw dropping effect when I pull it out in a crowd. So I trust HTC at the moment.

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