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Article: Forget the new Nexus 7 – Moto X is the star of the show
I read somewhere that Google is planning on throwing huge amounts of money at this devices advertising. Something to the tune of more than Apple spent on all its devices combined last year.
We'll see how this plays out for them. Samsung has a pretty strong base of users now since the S3&4. That base only continues to grow. I think it's going to be very difficult for Google to overcome that.